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How AI is powering the future of financial services

ai and finance

Specific software, such as enterprise resource planning (ERP,) is used by organizations to help them manage their accounting, procurement processes, projects, and more throughout the enterprise. Examples of back-office operations and functions managed by ERP include financials, procurement, accounting, supply chain management, risk management, analytics, and enterprise performance management (EPM). Finance teams are expected to help their companies grow revenue while also expanding margins, provide real-time data in multiple customized formats, and drive data-driven decision-making throughout the company—all while dealing with a labor shortage. AI can help solve those problems by giving finance teams better insight into possible investment and cost saving opportunities, automating transactional work, generating needed data automatically, and enhancing data visualization.

Senior Research Analyst Deloitte Services India

The journey should begin with a sound strategy and a few use cases to test and learn with well-governed and accessible data. While many tasks will be automated or delegated to AI systems, the finance profession will still need human involvement to provide what AI cannot—including human creativity, judgment, emotional intelligence, relationship building, and critical thinking. Instead of being replaced, finance staff augmented by AI tools will focus on the most complex analysis and strategic decision-making. Trained machine learning models process both current and historical transactional data to detect money laundering or other bad acts by matching patterns of transactions and behaviors.

ai and finance

3. Emerging risks and challenges from the deployment of AI in finance

Organizations must take proactive steps now to ensure they are prepared for the future of accounting and finance, which is increasingly automated through artificial intelligence (AI). Harnessing the power of artificial intelligence for financial forecasting enables businesses and investors alike to gain an edge when making important decisions related to money. The automated trading platforms have enabled companies to optimize their profits margins and efficiency, allowing them to gain a competitive advantage in the market. This allows financial institutions to better understand their customers’ needs and develop strategies tailored specifically for them.

ai and finance


Business units that do their own thing on gen AI run the risk of lacking the knowledge and best practices that can come from a more centralized approach. They can also have difficulty going deep enough on a single gen AI project to achieve a significant breakthrough. It is easy to get buy-in from the business units and functions, and specialized resources can produce relevant insights quickly, with better integration within the unit or function. It can be difficult to implement uses of gen AI across various business units, and different units can have varying levels of functional development on gen AI. With this archetype, it is easy to get buy-in from the business units and functions, as gen AI strategies bubble from the bottom up.

In addition, the autonomous behaviour of some AI systems during their life cycle may entail important product changes having an impact on safety, which may require a new risk assessment (European Commission, 2020[43]). Human oversight from the product design and throughout the lifecycle of the AI products and systems may be needed as a safeguard (European Commission, 2020[43]). In spite of the dynamic nature of AI models and their evolution through learning from new data, they may not be able to perform under idiosyncratic one-time events not reflected in the data used to train the model, such as the COVID-19 pandemic. Evidence based on a survey conducted in UK banks suggest that around 35% of banks experienced a negative impact on ML model performance during the pandemic (Bholat, Gharbawi and Thew, 2020[50]).

Benefits of AI in Finance

Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”), its network of member firms, and their related entities. In the United States, Deloitte refers to one or more of the US member firms of DTTL, their related entities that operate using the “Deloitte” name in the United States and their respective affiliates. Certain services may not be available to attest clients under the rules and regulations of public accounting. The Deloitte AI Institute helps organizations transform through cutting-edge AI insights and innovation by bringing together the brightest minds in AI services.

Second, automated financial close processes enable companies to shift employee activity from manual collection, consolidation, and reporting of data to analysis, strategy, and action. Using our own solutions, Oracle closes its books faster than anyone in the S&P 500—just 10 days or roughly half of the time taken by our competitors. This leaves our financial team with more time focused on the future instead of just reporting the past. High volume, mundane processes, such as invoice entry, can lead to fatigue, burnout, and error in humans. The end result is better data to work with and more time for the finance team to focus on putting that data to use.

  1. It notably calls on policy makers to increase awareness among consumers of the analytical possibilities of big data and of their rights over personal data, for them to take steps to manage digital footprints and protect their data online.
  2. Explore the free O’Reilly ebook to learn how to get started with Presto, the open source SQL engine for data analytics.
  3. Strategies based on deep neural networks can provide the best order placement and execution style that can minimise market impact (JPMorgan, 2019[8]).
  4. Fraud detection based on AI needs further experiments in terms of training speed and classification accuracy (Kumar et al. 2019).

Specifically, we identify some relevant bibliographic characteristics using the tools of bibliometric analysis. After that, focussing on a sub-sample of papers, we conduct a preliminary assessment of the selected studies through a content analysis and detect the main AI applications in Finance. The adoption of AI is likely to have remarkable implications for the subjects adopting them and, more in general, for the economy and the society.

Such risk relates to the veracity of the data used; challenges around data privacy and confidentiality; fairness considerations and potential concentration and broader competition issues. The provision of infrastructure systems and services like transportation, energy, water and waste management are at the heart of meeting significant challenges facing societies such as demographics, migration, urbanisation, water scarcity and climate change. Modernising existing infrastructure stock, while conceiving and building infrastructure to address these challenges and providing a basis for economic growth and development is essential to meet future needs. AI could also be used to improve the functioning of third party off-chain nodes, such as so-called ‘Oracles’10, nodes feeding external data into the network.

For Chase, consumer banking represents over 50% of its net income; as such, the bank has adopted key fraud detecting applications for its account holders. For example, it has implemented a proprietary algorithm to detect fraud patterns—each time a credit card transaction is processed, details of the transaction are sent to central computers in Chase’s data centers, which then decide whether or not the transaction is fraudulent. Chase’s high scores in both Security and Reliability—largely bolstered by its use of AI—earned it second place in Insider Intelligence’s 2020 US Banking Digital Trust survey. The validation of ML models using different datasets than the ones used to train the model, helps assess the accuracy of the model, optimise its parameters, and mitigate the risk of over-fitting. The latter occurs when a trained model performs extremely well on the samples used for training but performs poorly on new unknown samples, i.e. the model does not generalise well (Xu and Goodacre, 2018[49]). Validation sets contain samples with known provenance, but these classifications are not known to the model, therefore, predictions on the validation set allow the operator to assess model accuracy.

Indeed, starters would likely be better served if they are cognizant of the risks identified by frontrunners and followers alike (figure 11) and begin anticipating them at the onset, giving them more time to plan how to mitigate them. As market pressures to adopt AI increase, CIOs of financial institutions are being expected to deliver initiatives sooner rather than later. There are multiple options for companies to adopt and utilize AI in transformation projects, which generally need to be customized based on the scale, talent, and technology capability of each organization. Many companies have already started implementing intelligent solutions such as advanced analytics, process automation, robo advisors, and self-learning programs. But a lot more is yet to come as technologies evolve, democratize, and are put to innovative uses.

However, the findings from text analysis are limited to what is disclosed in the papers (Wei et al. 2019). AI and blockchain are both used across nearly all industries — but they work especially well together. AI’s ability to rapidly and comprehensively read and correlate data combined with blockchain’s digital recording capabilities allows for more transparency and enhanced security in finance. AI models executed on a blockchain can be used to execute payments or stock trades, resolve disputes or organize large datasets.

ai and finance

In the future, AI is expected to be able to handle more tasks and assess more data sources with increasing accuracy and speed, benefitting many areas of finance, particularly financial forecasting, connected planning, risk management, and scenario planning. As a result, the finance function will continue to evolve to be more strategic and forward facing, focused on driving value for the organization. With Oracle Fusion Cloud ERP, companies have a centralized data repository, giving AI models an accurate, up-to-date, and complete foundation of data. With a complete, cloud ERP system that has AI capabilities built-in, finance teams can get the data they need to help increase forecasting accuracy, shorten reporting cycles, simplify decision-making, and better manage risk and compliance. With Oracle’s extensive portfolio of AI capabilities embedded into Oracle Cloud ERP, finance teams can move from reactive to strategic with more automation opportunities, better insights, and continuous cash forecasting capabilities. Kasisto is the creator of KAI, a conversational AI platform used to improve customer experiences in the finance industry.

Task automation is an obvious cost reduction tactic, letting companies decrease their labor costs, fill workforce gaps, improve productivity and efficiency, and have employees focus on strategic, value-adding activities. Companies also say that better insights and decision-making facilitated by AI is key to decreasing costs. Organizations using AI may be better able to optimize inventory levels and supply budget meaning chains, detect fraud, identify cost-saving opportunities, and allocate resources more effectively. AI can help deliver personalization by analyzing customer data, preferences, and behavior to provide the right product recommendations, content suggestions, and offers. Companies can also take it a step further with AI-driven customer segmentation for more-targeted marketing campaigns and promotions.

Improving the explainability levels of AI applications can contribute to maintaining the level of trust by financial consumers and regulators/supervisors, particularly in critical financial services (FSB, 2017[11]). Research suggests that explainability that is ‘human-meaningful’ can significantly affect the users’ perception of a system’s accuracy, independent of the actual accuracy observed (Nourani et al., 2020[42]). When less human-meaningful explanations are provided, the accuracy of the technique that does not operate on human-understandable rationale is less likely to be accurately judged by the users.

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